Allview

Allview is a Romanian electronics brand established in 2002, operating under the ownership of Visual Fan, a company headquartered in Brașov, Romania. The brand’s portfolio extends beyond mobile devices to include tablets, notebooks, smart TVs, and various accessories. Although the company is rooted in Romania, its smartphones are manufactured in China through a network of original equipment manufacturer partners. At its peak, Allview secured a significant position in its home market, ranking second in Romanian smartphone market share by the end of 2015. During this period, it trailed only Samsung while outperforming competitors such as Huawei. The parent company reported a turnover of €68.2 million in 2016, with Lucian Peticilă serving as both the owner and chief executive officer.